If you want to learn how to build a business for long-term success, you’ll want to study the story of DavLong Business Solutions. Whereas many young companies rush new products to market and then hope to find customers, DavLong—a business software provider—patiently studied various industries to learn where the company could add value and solve real problems.
Launched in 1983 to provide computerized solutions to businesses, the company soon narrowed its focus to healthcare providers. DavLong’s research revealed that doctors’ practices needed help automating the administrative aspects of running their business: billing, appointment scheduling, patient information management, etc. Within a few years of its launch, DavLong became a thriving small business offering medical practice management software.
The company continued studying the industry, learning how else its software and services could help medical practices. In 1992—just a year after the Institute of Medicine issued its goal for doctors to move from paper-based patient records to digital records—DavLong was already installing one of the earliest fully integrated Electronic Health Records (EHR) and practice management solutions. As a result, DavLong became a pioneer in the EHR industry.
More recently, DavLong’s study of the medical industry found that small practices were still having trouble with billing and collections. Once it had assembled the most effective billing-management software in the industry, DavLong activated the second phase of its new strategy: acquiring small medical billing companies and growing a world-class Billing Services team.
But to keep that growing team of employees connected and cohesive across more than 20 states, DavLong needed a unified, user-friendly communications environment.